Embracer - M&A Summary and Business Overview

Digital MediaCompany

Embracer M&A Summary

Embracer has acquired 9 companies, including 5 in the last 5 years. A total of 1 acquisition came from private equity firms.

Embracer’s largest acquisition to date was in 2021, when it acquired Asmodee Group for $2.8B. Embracer has acquired in 6 countries. The Company’s most targeted sectors include digital media (89%) and software (12%).

Embracer Business Overview

Where is Embracer headquartered?

Embracer is headquartered in Karlstad, Sweden.

What is Embracer’s revenue?

Embracer disclosed revenue of 5,249M SEK for 2020 and 508M SEK for 2017.

How many employees does Embracer have?

Embracer has 6,325 employees.

What sector is Embracer in?

Embracer is a digital media company.

When was Embracer founded?

Embracer was founded in 1999.

M&A Summary

M&A Total Activity9
- M&A Buy Activity9
Total Sectors Invested 2
Total Countries Invested 6
M&A Buy/Sell Connections 1
M&A Advisors 3

Embracer

Embracer Group AB

Alvgatan 1,
Karlstad, 652 25
Sweden,
www.embracer.com

Embracer is a developer and publisher of video games. The core portfolio comprises products and brands which have been acquired from various parties (THQ, Atari, and others), and further acquisitions of IPs and trademarks will follow. Embracer was founded in 1999 and is based in Karlstad, Sweden.

M&A Summary

Buy vs Sell

Year		≤ '19	'20	'21	'22	'23	'24	T
Buy (1.0/yr)	#	4	4	1	-	-	-	9
Buy (1.0/yr)	vol	$9M		$2.8B				$2.8B
Sell (0.0/yr)	#	-	-	-	-	-	-	0
								9

Most Recent M&A

Company	Date	Value	Type
Asmodee Group	2021-12-15	2.8B USD	Add-on Acquisition
Guyancourt, France · www.asmodee.com
ZEN Stúdió Kft	2020-11-18	-	Add-on Acquisition
Budapest, Hungary · www.zenstudios.com
Snapshot Games, Inc.	2020-11-18	-	Add-on Acquisition
Sofia, Bulgaria · www.snapshotgames.com
Coffee Stain North AB	2020-11-18	-	Add-on Acquisition
Skovde, Sweden · www.coffeestainstudios.com
Quantic Lab SRL	2020-11-18	-	Add-on Acquisition
Cluj-Napoca, Romania · www.quanticlab.com
handy-games.com GmbH	2018-07-09	-	Add-on Acquisition
Giebelstadt, Germany · www.handy-games.com
Experiment 101 AB	2017-11-17	9M SEK	Add-on Acquisition
Stockholm, Sweden · www.experiment101.com
Pieces Interactive AB	2017-08-28	-	Add-on Acquisition
Skövde, Sweden · www.piecesinteractive.se
Black Forest Games GmbH	2017-08-21	-	Add-on Acquisition
Offenburg, Germany · black-forest-games.com
View All >>

M&A by Sector

Sector	Buy #	Value	Sell #	Value
Digital Media	8 (89%)	2.8B (100%)	-	-
Software	1 (11%)	-	-	-
Total	9	$2.8B	-	-

By Geo

State/Country	Buy	Value	Sell	Value
Sweden	3	9M	-	-
Germany	2	-	-	-
Bulgaria	1	-	-	-
France	1	2.8B	-	-
Hungary	1	-	-	-
Romania	1	-	-	-
Domestic	3 (33%)	9M (< 1%)	-	-
Cross-border	6 (67%)	2.8B (100%)	-	-
Total	9	$2.8B	-	-

Top M&A Advisors

Financial	Deals
Ernst & Young Capital Advisors LLC	3
HSBC Global Banking and Markets	1

Legal	Deals
Baker & McKenzie	3

Deal Values

buy	#	Total
> $1B	1	$2.8B
< $100M	1	$9M
TOTAL		$2.8B
Largest	Asmodee Group $2.8B (2021-12-15)

M&A Connections

		Deals
Acquired from
Investor(s)	11%	1 (11%)

Company Summary

SECTOR

Digital Media

Revenue

5,249	2020
508	2017
(millions of SEK)

Employees

6,325

Established

1999

Public

Stockholm Stock Exchange: EMBRAC

Former Name

THQ Nordic AB

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Embracer - M&A Summary and Business Overview

Digital MediaCompany